When it comes to writing exciting, mouthwatering copy, there are no shortcuts. As your copywriter, I do the legwork needed to get to know your business, your products or services, and the customers you're trying to reach. This makes all the difference between fresh, compelling copy that distinguishes your brand - and the same stale mumbo-jumbo that most of your competitors are using in their marketing.
Brochure Copywriting
In this digitally-driven world of marketing, are traditional brochures still relevant? You betcha! Believe it or not, a well-designed brochure - with text written by a professional freelance copywriter - is a great way to stand out from the crowd today.
Why are brochures still an important tool in your marketing arsenal?
Well, with digital media coming at us from every direction, consumers are becoming overwhelmed and burnt out. A printed brochure gives you something tangible to use to generate awareness about your company, products and services. They can be:
Left behind after in-person meetings with current and prospective clients.
Distributed at trade shows and conferences.
Included in presentation folders.
Mailed out to customers and prospects.
Displayed in your office reception area.
Placed inside a packaged product order.
Pinned on bulletin boards or placed at kiosks.
While electronic collateral is out of sight as soon as the laptop cover closes or the computer is turned off, printed materials tend to stick around. Customers put them aside for future reference, since information in a brochure is easier to find than searching around on the web. The enduring nature of brochures helps keep your brand in sight and top of mind.
A freelance copywriter can help you craft a brochure that’s a fitting representation of your company and brand.
Whether you’re looking to build a company brochure from the ground up or revamp your existing collateral, you won’t regret hiring me as your freelance copywriter. Together, we’ll create a high-impact piece you’ll be proud to put your name on. Contact me today!