Website Copywriting

Social media sites like Twitter and Instagram may provide a glossy veneer for your brand, but its real purpose is to be the gateway to your digital home base - your website. Believe it or not, people still visit websites to get the intel they need to make an informed buying decision. That’s why you need a qualified and experienced website copywriter in your marketing arsenal.


Your website is the destination for all other marketing channels; not just social media, but also email, advertisements, press releases, brochures, social messaging and more. It’s the platform for showcasing your company in all its glory - its products and services, its history and its people. It’s your hardest-working salesperson, open 24 hours a day, 7 days a week. You have complete control over how your brand is presented.

Plus, when you optimize your website content for the search engines (SEO), your prospective customers will find you more easily amidst the tens of thousands of pages competing for their attention in every Google search.

The Perks of Having a Professional Website Copywriter

As an intuitive freelance website copywriter, I’ll help you craft fresh, impactful content for your company website that:

  • Tells the story of your products and services in a most compelling way.

  • Educates your customers and prospective customers.

  • Reinforces the brand image you want to project.

  • Contains highly relevant keywords to help elevate your rankings on Google.

  • Is clear, concise and presented in a reader-friendly format (for example, using bullets for “scannability”)

  • Converts website visitors into customers or active sales leads.

Whether you need website content developed from scratch or an overhaul of your existing content, let me help you polish up your website into a shining representation of your brand. Let’s get started!